A number of readers and contributors have enquired about the blog, and its history and development – so here goes:

This blog originally started life as the “madeira4u” blog in September 2007 authored by Der. Posts were composed using the old “Yahoo365” blogging software which was being progressively wound-down by Yahoo, with a cut-off date being scheduled for mid 2009, after which the blog and all content would have disappeared from the internet as there was no transition to other software offered by Yahoo. Prior to this Der had also been looking for financial sponsorship to cover the time he spent on the project, but sufficient pledges of support for his work were not forthcoming, until madeiraislanddirect.com offered to become main sponsors. In May 2009 their technology-based parent company in the UK eventually completed the task of re-configuring and importing all Der’s previous work to a new fully supported platform (WordPress) on their own servers before it became obsolete on the old Yahoo servers.

After the successful transition in May 2009, Der continued his excellent work on the Madeira News Blog, but by June 2010 he had become increasingly disillusioned with the project due to the lack of contributions from all but a few dedicated readers. In June 2010 Der decided to completely abandon the blog, informing the sponsors that he could no longer continue in his role and requesting that they attempt to find other editors/contributors. The blog languished for three months until September of that year when a new editor volunteered in the form of “Abbo”, who worked on the project until early 2012. In this instance the editor became disillusioned by the lack of feedback in the “Comments” section following each post. When he resigned from the project responsibility came back to the main sponsors, who have maintained the blog for nearly five years. In this period the whole appearance of the blog has been completely overhauled and now includes a number of additional features including the latest “social media” links.

The readership in April 2009 was just over 3,400 visits/month. By 2014 an average of just under 1,000 pages were viewed daily (these figures include returning visitors) and the websites became one of the top 1000 most popular in Portugal. Total page views as at mid 2016 stand at over 3,700,000. As it has become more and more successful, it has also been copied and imitated by other aspiring websites specialising in Madeira who are not willing to put in the imagination or the effort into creating their own.

EDITORIAL POLICY: “Comments” are posted as they are received from readers after passing through a spam filter. No editorial control is exercised other than to remove comments that are self promoting or malicious.

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